Asta's breakthrough piece was 2011’s “The Printing Dress,” co-created with user experience designer Sheridan Martin Small. The dress explored wearable text and its potential impact on the future of fashion. Built almost entirely of paper, the dress enables the wearer to tweet “thoughts” into the dress and showcase them as public art.  It combines the hand-set typography that Roseway studied at Parsons with the contemporary world of social media.
She recently founded Microsoft’s first ever artist-in-residence program, called studio99. This grassroots effort, driven by employees, invites unconventional thinkers and artists to collaborate with researchers on the next wave of technologies.
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I don't think my thoughts ought to be on a dress, or tweeted out in the public... (swearing included) BOOM !
Electricfoxy talks with Asta Roseway at Microsoft Research from Electricfoxy on Vimeo.

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